FINRA
Design System | Accessibility
4 mins Read
Built an accessibility framework system to facilitate cross-functional teams collaboration by designing an unified design systems, component library and website documentation.
Password Protected
Deloitte - NDA
AI Chatbot | Product Design
NDA
Generate insights, which informed the development of AI chatbot for Census 2025 including the design systems, style guides, and interactive prototypes.
Conjure
0-1 Product Development | UX Research | AI
5 mins Read
A 0 to 1 passion project, spanning surveys, interviews, journey maps, affinitization, brand identity development, iterative lo-fi to hi-fi prototyping, and validation through usability testing.
Incedo
Predictive AI | Product Positioning
4 mins Read
Investigates the use of a Digital Twin of the Customer (Predictive AI) to address customer churn for a major telecommunication client in the US.
Roblox
Inclusive Design | E-commerce
NDA
Shaped the future of customization and personalization on gaming platforms, with a focus on trust, safety, and platform responsibility for young users.
Strike & Spare
UX Research | Experience Design
4 mins Read
Rethink the experience of bowling by rebrand and give a new face to the bowling alley in Donelson Plaza. Involves Physical experience design, Website/ App redesign.
Greenpeace
Art Direction | Campaign Desgin
4 mins Read
Partnered with Greenpeace UK to design a campaign o raise awareness about environmental justice through bold storytelling and socially driven design.
RAD
Brand Design | Experience Design
4 mins Read
Redesigned the brand identity of an interior design studio from the ground up, creating a cohesive visual system across digital and print touchpoints.